@Aliveeventsagency

Alive is an events and activation agency combining imagination with over two decades of Experience creating award winning,extraordinary live experiences, events and activations.

We connect brands with their target audience for deeper Engagement, Stranger Relationships and tangible Results.

Work With Us

connect with
the alive team

"The W Road Trip activation was incredibly successful in positioning W Brisbane into the hearts and minds of our target audience and bringing to life the iconic personality of the W brand.  We couldn’t have had the success without the creativity of the conception with AZB Creative and the execution of Alive Events Agency, which combined with the hotel’s social media and consumer led strategy exceeded the desired impact across all channels and resulted in a stand-out partnership.  "

  • W Brisbane
  • |
  • Director of Sales and Marketing
  • |
  • Roxanne Markovina

objectives

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    • Introduce Australians to the W brand through a strong consumer engagement vehicle
    • Drive awareness for the opening of W Brisbane in domestic key feeder markets (primarily the East Coast of Australia), attracting consumers, media, influencers and W guests
    • Boost the hotel’s following and drive strong engagement across owned social media platforms and The Angle
    • Ignite at least two of W’s brand primary passion points
    • Continue to establish W as a bold, witty and innovative lifestyle brand

results

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    • 17,500 consumers engaged across six activations, reaching the target audience
    • Four pieces of editorial coverage in the Urban List, Indulge Magazine, The Weekend Edition and Wentworth Courier
    • Over 5,000 new engagements across owned social media channels
    • Significant increase in Web Traffic on W website
    • Editorial coverage included Urban List, Indulge Magazine, The Weekend Edition and Wentworth Courier

Our Clients

diesel for successful living logo
ford logo
australian goverment
coty logo
Addidas logo
Westfield Logo
sigma logo
eastlan logo
the walt disney studios logo
qatar airways logo
tennis australia logo
city of melbourne logo
sunglass hut logo
van egmond group logo
apia logo
QIC logo
tv logo
medibank private logo
mirvac logo
jetstar airways logo 2
cricket australia logo 2003
treasury wine estates logo
crown logo
australian open logo
loreal logo
20th century fox logo
victoria police logo
anz logo 2
bwm dentsu logo
zumtobel logo
f1 formula 1 logo
cp logo
afl australian football league logo
ddb logo
sundland group logo
mini logo
bmw logo
gme logo
FRED logo
realestate.com.au logo
sports girl logo
melbourne racing club logo
wolf blass logo
Banksia foundation logo
scoot logo
royal enfield logo
Satterley Logo
live life nova
Global Switch logo
vic super logo
CN cartoon network logo
lmff2012 logo
utah life elevated logo
macann logo
discovery channel logo
white fox logo
novartis logo
blue scope logo

Our Clients

diesel for successful living logo
ford logo
australian goverment
coty logo
Addidas logo
Westfield Logo
sigma logo
eastlan logo
the walt disney studios logo
qatar airways logo
tennis australia logo
city of melbourne logo
sunglass hut logo
van egmond group logo
apia logo
QIC logo
tv logo
medibank private logo
mirvac logo
jetstar airways logo 2
cricket australia logo 2003
treasury wine estates logo
crown logo
australian open logo
loreal logo
20th century fox logo
victoria police logo
anz logo 2
bwm dentsu logo
zumtobel logo
f1 formula 1 logo
cp logo
afl australian football league logo
ddb logo
sundland group logo
mini logo
bmw logo
gme logo
FRED logo
realestate.com.au logo
sports girl logo
melbourne racing club logo
wolf blass logo
Banksia foundation logo
scoot logo
royal enfield logo
Satterley Logo
live life nova
Global Switch logo
vic super logo
CN cartoon network logo
lmff2012 logo
utah life elevated logo
macann logo
discovery channel logo
white fox logo
novartis logo
blue scope logo